THE PRESS. MORE SURPRISES.

60 newspapers and magazines.

160 adverts with 10% double-page spreads.

Thanks to a formidable SCRIGNO campaign, the press will contribute enormously to our advertising in 2006. As usual, things will start in February and end in December. This confirms a great continuity and a constant presence in magazines targeting the general public, furnishing and household specialists, architects and designers and companies and dealers. This will have a strong impact, particularly before and during the SaieDue fair. In spring we will publish a total of 80 adverts, reaching a total of 100 million readers.

The double-page spreads, those dedicated to the SCRIGNO GOLD frame and messages aimed at architects and companies give a sense of the choice and desire of SCRIGNO to be ever-present in a dynamic manner in various magazines. Our research has confirmed that the public approves of our press campaign and for this reason, we have further increased our investment in this area.

As our adverts are published, the various different magazines will inevitably increase their focus on SCRIGNO solutions and products in their news features, articles and special features dedicated to doors, fixtures and fittings for interiors and renovation work. In 2005 we enjoyed excellent returns on our public relations and press office activities.

Downoload the complete advertising calendar on the press